10 Mistakes That Start-Up Entrepreneurs Make
1. Going it alone.
2. Asking too many people for advice.
3. Spending too much time on product development, not enough on sales.
4. Targeting too small a market.
5. Entering a market with no distribution partner.
6. Overpaying for customers.
7. Raising too little capital.
8. Raising too much capital.
9. Not having a business plan.
10. Over-thinking your business plan.
Para uma consula mais aprofundada dos tópicos apresentados consulte o artigo original de Rosalind Resnick no The Wall Street Journal.
